Anthropic Brand Styling
Overview
This skill applies Anthropic's official brand identity -- colors, typography, and accent styling -- to any artifact that benefits from having Anthropic's look-and-feel. It provides the exact color palette, font pairings, and application rules so that slides, documents, HTML pages, and other outputs maintain consistent, on-brand visual formatting.
Brand Colors
Main Colors
| Color | Hex | Usage |
|---|---|---|
| Dark | #141413 |
Primary text and dark backgrounds |
| Light | #faf9f5 |
Light backgrounds and text on dark |
| Mid Gray | #b0aea5 |
Secondary elements |
| Light Gray | #e8e6dc |
Subtle backgrounds |
Accent Colors
| Color | Hex | Usage |
|---|---|---|
| Orange | #d97757 |
Primary accent |
| Blue | #6a9bcc |
Secondary accent |
| Green | #788c5d |
Tertiary accent |
Typography
| Role | Font | Fallback |
|---|---|---|
| Headings (24pt+) | Poppins | Arial |
| Body text | Lora | Georgia |
Fonts should be pre-installed in the environment for best results. If custom fonts are unavailable, the system falls back to Arial (headings) and Georgia (body) automatically.
Application Rules
Text Styling
- Headings at 24pt and above use Poppins
- Body text uses Lora
- Smart color selection based on background (dark text on light backgrounds, light text on dark)
- Text hierarchy and formatting are preserved
Shape and Accent Colors
- Non-text shapes use the accent palette
- Colors cycle through orange, blue, and green
- Maintains visual interest while staying on-brand
Technical Details
- RGB color values for precise brand matching
- Applied via
python-pptx'sRGBColorclass for PowerPoint artifacts - Color fidelity is maintained across different systems
- No font installation required -- works with system fonts, but Poppins and Lora are recommended for best results